Home Innovation Ping An Honored at Efma-Accenture Innovation in Insurance Awards 2022 for Reimagining Customer Experience

Ping An Honored at Efma-Accenture Innovation in Insurance Awards 2022 for Reimagining Customer Experience

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Ping An Honored at Efma-Accenture Innovation in Insurance Awards 2022 for Reimagining Customer Experience

HONG KONG and SHANGHAI, June 22, 2022 /PRNewswire/ — Ping An Insurance (Group) Company of China, Ltd. (hereafter “Ping An” or the “Group”, HKEx:2318; SSE:601318) is delighted to announce that Ping An Life has won the Global Bronze Award for Re-imagining the Customer Experience at the Efma-Accenture Innovation in Insurance Awards 2022 with its “Intelligent Visiting Assistant – AI Meeting Platform”. Ping An Life is the only Chinese company among the award winners, demonstrating its outstanding performance in digital transformation

Built with Ping An’s proprietary artificial intelligence (AI) technology, the “Intelligent Visiting Assistant – AI Meeting Platform” has been used in a wide array of business scenarios, including agent recruitment, smart training, and digital sales management, to fully support the agent team to carry out recruitment, training and marketing management.

In the agent recruitment process, the AI Interview tool can identify multi-dimensional information of prospective agents through smart conversation recognition and generate interview reports, saving a lot of interview manpower and costs. As of March 2022, AI Interview supported 17.98 million interviews over 2.76 million hours.

In the agent training session, the AI Training simulates actual sales practices and improves agents’ sales techniques through interacting with robots and receiving training feedback. As of March 2022, AI Training delivered 830.5 million training sessions.

In exhibition marketing, the tool provides agents with functions including real-time Q&A with chatbots, smart conversation assistance, and conversation summaries. In addition, it also supports hosting large-scale online seminars and conferences, which can accommodate as many as 300 participants, making it the first of its kind in the insurance industry. In 2021, the platform facilitated more than 70,000 online product introduction meetings, with an average monthly meeting time exceeding 150,000 hours.

Ping An continues to advance its life insurance reform and strengthen its core competitiveness. Guided by the Group’s “Finance + Technology” strategy, Ping An Life will continue to explore ways to facilitate seamless integration of technology and business and promote innovative technologies and solutions in marketing, services and risk management.

The Efma–Accenture Innovation in Insurance Awards was launched by Efma and Accenture in 2016. Efma is a global non-profit organization established by banks and insurance companies to support industry development. Accenture is a leading global professional services company. The award recognizes the most innovative projects, initiatives, and ideas in insurance globally.

This year, the competition received 398 outstanding projects from 44 countries and over 250 insurance organizations across Europe, North America, and the Asia Pacific. Participants included internationally renowned insurance companies, such as AXA from France, Allianz from Germany, and Discovery from South Africa.

The winning projects are independently voted on by a panel of global industry experts.

About Ping An Group

Ping An Insurance (Group) Company of China, Ltd. (“Ping An“) strives to become a world-leading retail financial services group. With over 223 million retail customers and nearly 657 million internet users, Ping An is one of the largest financial services companies in the world. Ping An focuses on two over-arching domains of activity, “integrated finance” and “healthcare”, covering the provision of financial and health care services through its integrated financial services platform and ecosystems in financial services, healthcare, auto services and smart city services. The “finance + technology” and “finance + ecosystem” strategies aim to provide customers and internet users with innovative and simple products and services using technology. As China’s first joint stock insurance company, Ping An is committed to upholding the highest standards of corporate reporting and corporate governance. The Group is listed on the stock exchanges in Hong Kong and Shanghai. Ping An ranked 6th in the Forbes Global 2000 list in 2021 and ranked 16th in the Fortune Global 500 list in 2021.

For more information, please visit www.group.pingan.com and follow us on LinkedIn – PING AN.

SOURCE Ping An Insurance (Group) Company of China, Ltd.

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