Entrepreneur Sandhya Hegde wanted to change her life and digital brought her the answer. After motherhood, in a bid to become self-reliant, Hegde started her online business in kids’ products. Stepping outside of her comfort zone was not easy but Hegde wanted to prove to herself that she could build something new. Here’s Hegde’s journey of overcoming challenges and upskilling with digital tools.
She comes from a small village in Karnataka. Hegde completed her higher education in biotechnology and bagged a well-paying job in Bangalore’s IT sector. She worked for eight years before embracing motherhood, when like many Indian women she prioritized her family over her career.
Entrepreneurship post motherhood
While she loved being a mum to her children, Hegde missed being self-reliant and busy. The void of not making her own money kept tugging at her over the years. She wanted to restart her career and regain financial independence.
I started using everything I learned from the WomenWill program to run my business. I am so glad I did it! You know my children now ask me to buy them toys instead of going to their dad. I feel like I have achieved something significant – Sandhya Hegde
Sandhya decided to get back and started looking for work-from-home options that would help her revive her career and yet take care of her family. And so she started a work-from-home business in children’s products.
How she harnessed the power of digital
Sandhya started running her online store and earning money from the comfort of her home. When she got stuck in building outreach for new customers, and marketing her products, she took up a course in WomenWill by Google. From the basics of digital marketing to online selling and even learning how to apply for business documents like a PAN card, she learnt it all through the program.
In no time, her business started expanding. She gained confidence and improved her communication skills. Her earnings also grew manifold. “I started using everything I learned from the WomenWill program to run my business. I am so glad I did it! You know my children now ask me to buy them toys instead of going to their dad. I feel like I have achieved something significant,” she shares.
This article is published in partnership with Google.
