The red carpet premiere of local film company Kashmiri Productions UK’s latest film, ‘England, Pakistan and Azad Jammu & Kashmir’, was a resounding success.

The film – which aims to change people’s ‘negative’ perceptions of Pakistan and Azad Jammu & Kashmir – sees a man from Rochdale take a trip to his forefathers’ homeland to show the world his identity, language, culture, people, places, the vibes and a touch of Islam.

Shot using iPhone and Samsung, the 45-minute production features music by international singers such as Bonafide (Maz & Ziggy), Asif K, Sabir Mirza, Tabish Iqbal, Zafi Allah Loak and Hassan Javaid.

The film premiered at Reel Cinema, Rochdale, on Thursday 7 July, attended by the Mayor of Rochdale, Consort, deputy council leader, councillors, cast, crew, VIP, media, locals and people from out of the town.

Saba Andleeb, actor and chairperson, Kashmiri Productions UK, said: “We are very grateful to everyone who attended and made the event very successful. It was rewarding to witness house full for our fourth community-based film project and the feedback from the audience was fantastic.

“We are planning on releasing the film either on YouTube or on an Asian TV channel; either way, we will keep everyone posted via our Facebook page.”

Zafar Iqbal, actor and filmmaker, said: “Prior to the launch night, I lost sleep for few days, but the way the project was shaping up and the way the demand was high for the premiere and dinner tickets, I was excited but when I witnessed a house full, I was relieved and felt blessed.

“I would like to thank Reel Cinema, sponsors, KPUK, cast, crew, singers, volunteers and audience for making the event a successful story. I would also like to thank members of audience who travelled from Birmingham, Manchester, Oldham, Bradford, Leeds, Dewsbury, Sheffield and Peterborough.”

Councillor Ali Ahmed, Mayor of Rochdale said: “Wherever you come from, we mustn’t forget our roots and that is what brother Zafar Iqbal tried to convey via this project.

“Zafar and the KPUK always make good community-based projects and I appreciate and support them for what they are doing for the locals.”

Councillor Daalat Ali, deputy council leader and Pahari writer, said: “It is great to see a full house supporting local talent and I admire the fact Zafar who I’ve known for very long time, despite the fact he’s been living here most of his life but still has duty of care for his mother tongue and culture and that’s why he promotes it through amazing projects like these.”

Councillor Shakil Ahmed said: “When Zafar and Saba told me they are planning on launching this amazing community-based film which promotes our culture and language, firstly I was excited and secondly, I said I am here for you guys. KPUK always produce and deliver community-based projects and that’s why I always support them for their efforts.”

Councillor Amber Nisa said: “It’s a lovely film and great atmosphere amongst the guests and my daughter enjoyed the evening too. I wish everyone involved all the best for next step of this project and future projects.”